Press Releases
Jarrod Snider of Frontera Produce Assumes New Responsibilities
EDINBURG, TEXAS -- November 21, 2006
With recent business expansions and ensuing growth, Frontera Produce, LTD has restructured management to better service their customers, naming Jarrod Snider as National Accounts Manager. Jarrod has been with Frontera Produce since August 2005 and holds 13 years experience in fresh produce, including retail management, business analysis, and account management. In this new role, Jarrod will be instrumental in the strategic development of all national accounts and will be a catalyst for new business opportunities. Jarrod will manage a national account team responsible for business analysis, replenishment, and sales.
“Jarrod will help us bolster our national account business by creating and managing a progressive business model that will help better service our key customers”, said Will Steele, Vice President of Frontera Produce, LTD. “We’re excited about the ideas that Jarrod brings to his new role, and we look forward to his success in this position”, commented Steele.
Headquartered in Edinburgh, Texas, Frontera has growing operations throughout the United States as well as Mexico, Canada, Central and South America. For the past 15 years Frontera has offered an extensive line of fresh products including, cabbage, carrots, cilantro, peppers, melons, onions, and tropicals.